ABOUT
US
Simply Sidewalks is an example of niche marketing at its
best. We only clean horizontal surfaces of concrete and brickwork,
also called sidewalks and sometimes patios. This was the concept
of Brenda Nielson – to go after a specific segment of
the cleaning world, and to do so with a new method or technique
-- one previously used to clean indoor flooring.
Brenda came up with this novel idea when watching an ‘autoscrubber’
in action. She some how made the connection that it would
be an environmentally friendly alternative to the various
‘hosing’ techniques commonly used. This positioned
Simply Sidewalks favorably when the new regulations regarding
storm water protection began on January 1, 2004.
Brenda and her partner, Cris Canning, have a background in
the hospitality industry. That’s another reason they
felt they would have an edge over many in the power cleaning
industry. Their customer-service approach is a sharp contrast
to the transient nature of many who have entered and exited
that marketplace. This has been met with a warm reception
by restaurants, fast-food outlets, hotels, strip malls and
business parks.
Think
that only men can be in the business of industrial cleaning?
Think again. This woman-owned business is certified as a Small
Business Enterprise (SBE) and is a member of the Gaslamp Quarter
Association.
Brenda and Cris hope to clean up as word spreads about Simply
Sidewalks and its unique approach to cleaning the more than
5,000 miles of sidewalks and walkways in San Diego County.
Affiliations
- Small Business Enterprise (SBE) Certified
- Friends of IREM (Institute of Real Estate Management)
- International Facility Management Association (IFMA)
- Gaslamp Quarter Association (GQA)
Insurance
- $1 million general liability coverage
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